I am Sam Disability - 1394 Words

I chose the movie I am Sam to challenge my own opinion on how people with disabilities should be treated under certain circumstances. I am Sam is a movie about a mentally challenged man, named Sam, striving to raise his daughter, Lucy, alone. Diagnosed with Autism, Sam’s intellectual capacity cannot exceed the age of 7. As we watch Lucy grow up under Sam’s roof, we are able to see the love they have for each other. When Lucy reaches the age of 8, social workers see this as an issue, so they place Lucy in a temporary home while Sam goes to court to try to win Lucy back. Sam’s lawyer, Rita, took this â€Å"pro bono† case to impress her coworkers. At first, Rita doesn’t believe Sam is capable of raising Lucy along with the social workers who†¦show more content†¦As Sam and Rita are preparing for the trial, Sam states that he feels he is smarter than Lucy in some ways. He then tells Rita he is in some ways smarter than her, too. Here, Sam is di splaying the confident side of himself. On the other hand, Sam seemed to parallel my assumption that disabled people can be fragile in ways that are not related to their disability. We see this after Sam loses hope of winning his case as he says to Rita, â€Å"You dont know what it’s like when you try and you try and you dont ever get there! Because you were born perfect and I was born like this. People like you dont know what it’s like to get hurted, because you dont have feelings. People like you dont feel anything!† Many people tend to perceive disabled people lacking emotion or feeling, or that their emotion is just part of their disability. It seems that Sam thinks that feeling sad is part of his disability, but what he doesn’t know is that everyone experiences intense emotions. He lacks the realization that anybody getting their child taken away from them would have feelings similar to his. His statement raised questions in my mind about how all di sabled people perceive able bodied people. Sam also displayed one of my assumptions that â€Å"disabled people are more comfortable around each other compared to being with abled people†. Sam’s best friends in the movie all happen to be disabled in some way asShow MoreRelatedThe Theme Of Intellectual Disability In I Am Sam766 Words   |  4 Pagesâ€Å"I am Sam† is a story about a father and daughter relationship that is threatened when daughter Lucy begins to develop gradually passing her father Sam who suffers from intellectual disabilities. Because he has an intellectual capacity of a seven-year-old, social workers do everything they can possible to separate the two thinking he is not capable of taking care of his very thriving little girl. The main diversity issue in this film includes Intellectual Disabilities. An intellectual disability isRead MoreFinding The Underlying Conflict Sam1113 Words   |  5 PagesThe director may have used this portion of the movie to establish the underlying conflict Sam is being questioned about. The court system consistently states that Lucy will surpass his IQ by her next birthday. The judge claims that due to his â€Å"low intelligence,† Sam will not be able to take care of Lucy as well as someone with a higher mental age. Although this is the court’s assumption, does this make Sam any less capable of raising Lucy? Mindsets such as Henry Goddard, author of the Kallikak FamilyRead More Mental Retardation Essay510 Words   |  3 Pagesinterfere with learning. Individuals with mental retardation learn at a slower pace, have low IQs, and may reach a level where learning stops. There are no exact causes for mental retardation but some things are associated with the disability. Prenatal development problems, childbirth difficulties, and a childhood brain injury can all lead to mental retardation. An individual with mental retardation might have problems in learning and social skills. Learning problems canRead MoreMy Movie Reflection1314 Words   |  6 Pagesmovie changed my outlook on everything. Sam is a man who has a mental disability and he got a woman pregnant. The woman took off when she gave birth and left Sam with the baby. Sam tried very hard to raise his daughter Lucy, but due to the fact that he had a mentality of a 7 year old, he had a hard time. He got help from her God Mom, Annie, who was also Lucy’s piano teacher later on. Sam’s friends, who had disabilities as well, helped him with Lucy. Sam worked at Starbucks and it showed examplesRead MoreI Am Sam Movie Review894 Words   |  4 PagesI am Sam I am Sam is a 2001 American drama film written and directed by Jessie Nelson, starring Sean Penn as Sam who has an intellectual disability that had sole care for his daughter Lucy Diamond played by Dakota Fanning. The two of them encounter problems with the Department of Child and Family Services as they believe the presence of Sam’s intellectual disability negates his ability to parent. A lawyer Rita Harrison played by Michelle Pfeiffer plays an important role in this film as sheRead More I am Sam Movie Review Essay examples431 Words   |  2 PagesI am Sam Movie Review 1. Movie Title   Ã‚  Ã‚  Ã‚  Ã‚  I Am Sam 2. Year of Production   Ã‚  Ã‚  Ã‚  Ã‚  2001 (Theatrical) ? 2002 (Home Video) 3. Feature Length   Ã‚  Ã‚  Ã‚  Ã‚  134 Minutes 4. Director   Ã‚  Ã‚  Ã‚  Ã‚  Jessie Nelson 5. Producers and Studio   Ã‚  Ã‚  Ã‚  Ã‚  Director/Producer Jessie Nelson, Executive Producer David Scott Rubin Producers Edward Zwick, Marshall Herskovitz, Richard Solomon.   Ã‚  Ã‚  Ã‚  Ã‚  New Line Home Entertainment 6. Major Character Cast   Ã‚  Ã‚  Ã‚  Ã‚  Sam Dawson played by Sean Penn   Ã‚  Ã‚  Ã‚  Ã‚  Rita Harrison played by MichelleRead MoreThe Boy Who Couldnt Stop Washing by Judith L. Rapoport657 Words   |  3 Pagesand or worry. By repeating the compulsion it causes the persons fear to lesson. In my opinion I feel as if this book is a great book it gives you true life events of what symptoms people actually face in the real world they are symptoms that are given to make sure that you won’t be alone facing this sickness. This book helps by proving methods and diagnosis that promise help and hope. The movie I Am Sam was written and directed by Jessie Nelson in January 25th, 2002. New line Cinema was one of theRead MoreI Am Sam s Mental Retardation999 Words   |  4 PagesI am Sam was quite possibly one of the best movies I have ever seen in my life. I was personally very moved by the entire story. I learned a lot about how these kinds of cases usually pan out for those that are mentally disabled. I had not ever thought of a story like this, but now that I was opened to these kinds of issues in the lives of people with mental disabilities, I am glad that I watched this movie and gain some insight. Sam faced several psychological issues in this story. Out of all theRead MoreEssay on I Am Sam1694 Words   |  7 PagesI Am Sam is the compelling story of Sam Dawson (Sean Penn), a mentally-challenged father raising his daughter Lucy (Dakota Fanning) with the help of an extraordinary group of friends. As Lucy turns seven and begins to intellectually surpass her father, their close bond is threatened when their situation comes under the scrutiny of a social worker who wants Lucy placed in foster care. Faced with a seemingly unwinnable case, Sam vows to fight the legal system and forms an unlikely alliance withRead MoreCharacter Analysis of Sam Dawson from the Film, I Am Sam1669 Words   |  7 Pagesï » ¿Case Study of Sam Dawson Authors name Authors institutional affiliation Authors note Case Study of Sam Dawson Part 1 I. Character Background The name of the film selected for this case study is I am Sam. (2002) The protagonist of the film is Sam Dawson, who is played by the actor Sean Penn. Sam Dawson is a developmentally or intellectually challenged adult male, who has a young daughter, primary school aged, named Lucy. Sam and Lucy live together without her mother, who is a homeless person

Essay on Competing Ideas of the Constitution - 858 Words

On September 15, 1787, the delegates at the Philadelphia convention agreed on a document that would cause great change in America, the Constitution. Some Americans agreed with this idea of having a reformed Articles of Confederation. Others feared that this new document would stifle the growth of the new nation even more than the Articles of Confederation. Certain citizens even feared the effect the Constitution would have on their rights.The decision of whether to ratify this Constitution became a point of between the people of America and caused debates among the Americans. Nevertheless, protecting the rights of the people was the most important concern of America, which affected the choices of the nation. One view†¦show more content†¦However, having a centralized government could also create disunity between the people and the government because of the feeling of detachment the people might have from their federal government. Additionally, if the federal government were to become the corrupt there would be no official way to stop them. Americans wanted to be sure these officials had the nation’s interests in mind. Consequently, this weakness created fear for the peoples’ freedoms and liberties. After just fighting to become independent from a monarchy, who was to say the federal government would not become one as well. These fears brought into question the delegates motives as well. Overall, the critics of immediately ratifying the Constitution felt that doing so would restrain the rights of the individual, an important need of America. The second option was for the public to take time to look over the Constitution before any immediate action was made. In doing so it was hoped that the people would see that, â€Å"the document that [was] being forced on the country [was] dangerously flawed†. This point of view thought there was no â€Å"immediate crisis† to America, unlike the previous option. The chief concern of the pe ople who argued this topic was the individual’s liberties. These debators feared that government would infringe on the American citizen’s rights and would be interested in self-empowerment. Finally, there wasShow MoreRelatedThe On The Workings Of The Constitution Convention Essay1319 Words   |  6 Pages9/25/2013 The Idea of Pluralism in the Workings of the Constitution Convention â€Å"The fundamental importance of the 1787 Constitutional Convention is indisputable, not only as a turning point in the history of the United States, but also as an event that continues to affect contemporary politics† (Pope and Shawn 1). Indeed, the historical significance of the Constitution Convention and its direct impact on American contemporary politics cannot be ignored. For over two-hundred years, the Constitution of theRead MoreThe Constitutional Convention And Ratification Debate1409 Words   |  6 PagesStates. During this era, the nation was founded following the Declaration of Independence and drafting and ratification of the Constitution a decade later. The 1787 constitutional convention and ratification debate was very important in the making of the US Constitution. The dynamics, antagonism, considerations, process and the eventual consensus regarding the Constitution can be explained by discrete theories in political discourses. However, there are theories that fit best within this historicalRead MoreThe Constitutional Convention And Ratification Debate1586 Words   |  7 PagesStates. It is in this era that the nation was founded following the Declaration of Independence and drafting and ratification of the Constitution a decade later. The 1787 constitutional convention and ratification debate was pivotal in the making of the US Constitution. The dynamics, antagonism, considerations, process and the eventual consensus regarding the Constitution can be explained by discrete theories in political discourses. However, there are theories that fit best within this historical contextRead MoreThe Constitution Of The United States Of America Essay1700 Words   |  7 Pages To best understand any system of government, it is important to examine its origins. In the American system, the Constitution is held up as the ultimate document on how government functions in America. However, the writers of the Constitution had very different ideas abo ut how government was to function ideally. These ideas formed two distinct camps of ideology: federalism and republicanism. The federalists were primarily concerned with how the collective was to function. In their eyes, every citizenRead MoreEssay on Ap Gov Unit 1 Constitutional Underpinnings1628 Words   |  7 Pagesless competitive, and less likely to represent ethnicity. The Great Debate: Decentralists vs. Centralists * Decentr- view the constitution as a compact among states giving ltd power 2 the fed. Gov. * The 10th amend. Is important! * National gov. is heaved handed. States are more responsive 2 community needs. Ex: HW Bush * Central- view constitution as supreme law established by the ppl * Argue that only the nat. gov. is the gov of all ppl. * 10th amend. Is importantRead MoreA Sociological And Humanistic Perspective1714 Words   |  7 PagesAdditionally, because an amendment to the constitution requires a lot of national consensus, it is interesting from a sociological perspective because it is usually the case that there is barely majority support for a proposed or established law, such as Roe v Wade. The following section is only a brief introduction to the topics covered in detail throughout this essay. Formally, the law I have chosen to examine is known as the 18th amendment to the United States constitution. However, it may also be knownRead MoreThe Standards Of Education Standards898 Words   |  4 Pagesdo relative to subject areas at specific grade levels†(2015, p. 105). Powell defines performance standards as the designated level of â€Å"knowledge or skill that is considered acceptable within a particular grade level†(2015, p. 105). Since the Constitution does not directly address education, ever state is responsible for its own set of standards. Therefore, differences exist from state to state in the difficulty of the standards, as well as, the assessments that go along with them. To combat thisRead MoreAnti Federalists And The Revolutionary War934 Words   |  4 Pagesto gain freedom from oppression. However, by giving all of the power to the states, the nation would be divided. A nation divided would not stand forever because it would be limited against f oreign enemies. While the Anti-Federalists had the right idea in mind, not all possibilities were thought of. For the Federalists, protection from foreign nations was ideal. In concerns with protection, the leader of the Federalists, Alexander Hamilton, proclaimed, â€Å"Let the thirteen States, bound together inRead MoreComparison Of Alexander Hamilton And Thomas Jefferson1213 Words   |  5 Pageswere clearly contrasting. Hamilton believed for a strong federal government and an economy based on banking. While Jefferson desired for a nation to be controlled by the states and its people. Their competing visions for the United States are still in debate until this day. Although Jefferson’s ideas were significant to America, many of Hamilton’s philosophy still holds in today’s government. Alexander Hamilton was born in Charlestown, Nevis, in the West Indies on January 11, 1757 (or 1755), toRead MoreTwo Party System DBQ Essay1047 Words   |  5 Pagesto the establishment of political factions as the Constitution withstood the ratification process, a rift amongst men in President George Washington’s cabinet instituted the move toward the conception of political party. During the time period between 1791 and 1833, a two-party system had begun that demonstrated the philosophy of the Federalists and Democratic-Republicans. Although these two political groups were unyielding in their original ideas and beliefs, both had to change a few of their initial

The Making of Barack Obama A Glance at the Persuasive Power of Media Free Essays

Barack Obama, an African-American from a middle-class family, surprisingly won the U.S. presidential election last November 4, 2008 and swore to presidency on January 20, 2009. We will write a custom essay sample on The Making of Barack Obama: A Glance at the Persuasive Power of Media or any similar topic only for you Order Now As the U.S. is one of the racist countries in the world, he surprised the world by becoming the first Black President. Most political critics argued that media agenda setting and Obama’s social media strategies significantly aided in his campaigns. Aside from traditional media (print and broadcast media), Obama used the Internet media to win the attention and the voting power of most of the U.S. citizens. Although Obama has been into politics and has served the public for almost half of his life, it has been identified that Obama’s publicity in those popular media contributed a lot for his success in presidential election. During presidential campaign, it has been observed that Obama is in every media. From news in print media such as newspaper and magazine to radio interviews and television shows. Most noticeably, Obama also invaded the Internet with â€Å"www.barackobama.com† and the YouTube, to name a few. His e-mail advocacy, on-line video, and text messaging strategy also caught the attention of the sensitive audience and consumers. As Monte Lutz put it: Barack Obama won the presidency in a landslide victory (by a margin of nearly 200 electoral votes and 8.5 million popular votes) by converting everyday people into engaged and empowered volunteers, donors and advocates through social networks, e-mail advocacy, text messaging and online video. The campaign’s proclivity to online advocacy is a major reason for his victory. (2) The Persuasive Power of Media and the Politicians Mass media is known as the most powerful propaganda and persuasive tool. At first, media was only used in business to influence the buying behavior of most consumers. Most newspapers and magazines carry colorful and catchy advertisements, challenging the readers to try the product or service to see the difference. Radio and television commercials also continuously clog the audience while listening or viewing their favorite program, and before they know it, they are already heading their way to the grocery or department store to buy the product that has been advertised. Brand recall was found to be an effect of product and service advertisements. Even if the audience did not pay enough attention, part of their cognitive system is able to recall the name of the product or service being advertised. Seeing the effectiveness of media in influencing the buying behavior of consumers, this trend has been adapted to politics – from setting political agenda, creating public policy, advocating political issues, to packaging the political candidate buying for any electoral position. Politicians believe that if the media could influence the buying behavior of the consumers, then it could also influence the voting behavior of the public. The advantage of most politicians lies on the fact that the Internet is now accessible everywhere. Most households nowadays own a computer with Internet access; if not, they can access it at a nearby computer shop. How to cite The Making of Barack Obama: A Glance at the Persuasive Power of Media, Essays

Review Reflecting & Discussing Outcomes for Effective Implementation

Question: Discuss about theReview Reflecting Discussing Outcomes for Effective Implementation. Answer: The outcomes as that would be clearly evident with the adoption of marketing plan would primarily reveal the significance that is attributed to its future growth. Not only does the marketing plan bring forth the crucial aspects that Marie Stopes International can consider with the effective implementation, it also does take into account the positive outcomes. there are various factors that have been taken into consideration while designing the same. the results that are evident can also include the needed focus and penetration into more markets going further. with the analysis done on the consumer behavior strategies and the adoption of various techniques, the culture prevalent within the organization can be further improvised. The use of effective measures and the contraceptives that need to be utilized in an appropriate manner can be well rendered as an outcome. Apart from the benefits that can be seen, there are few pitfalls too that need to be argument here. Whereas the organization has the prime focus on the benefits to be attributed at the community level, the professional development does not coincide with its shared leadership sought model. The organization has to well take into account the concentration of empowerment and that it is not misused in any manner. The Ansoff market penetration strategy considered for the organization as an alternative can be well deployed to increase the market share. What is more crucial is the implementation of the various policies and if a justified approach is well deployed to take control of the various influences from the competitors in the market. Also the organization primarily has the offerings in terms of services which cannot be well justified with the Ansoff approach focusing on the products for any organization. The key constraint with the market share to be offered as a compromise would not stand to be effective considering the various markets in which the organization operates. The various channels as adopted through the social networking model and creating an impact on the society at large have its cons too (Chong, A. Y. L et al., 2017). There are greater influences which the community would perceive and can be negative to a greater extent. Marie Stopes International is committed to effective delivery of services and being an asocial organization and working for a noble cause, the effectiveness of marketing plan with the outcomes i s debatable to a greater level. The approach that is associated with the positive delivery of outcomes needs to also consider the timeframe which is crucial too. There are various objectives that would fall out of the marketing plan considering even if it effectively implemented. With the above points considered, the effective implementation can be well brought out only with a justified approach. References Chong, A. Y. L., Chng, E., Liu, M. J., Li, B. (2017). Predicting consumer product demands via Big Data: the roles of online promotional marketing and online reviews.International Journal of Production Research,55(17), 5142-5156.

Sales Pattern Analysis of Television in India free essay sample

Main objectives of the research are to understand the market of consumer electronics, mainly Televisions, what are the different technologies in the market and response of people towards it. There are essentially three market sectors i. e. Low Income, Middle Class and High Income Sector and the behaviour of each sector is different from one another. The data was collected from a sample of 7-8 shops in each category via a questionnaire following which an in-depth analysis was conducted. However various figures in sales representations are estimate as the scope for the market research was limited. The research paper shows how the sales of televisions vary across the three sectors based on their types, size and brands. The paper also brings to light the response of people towards the conventional technologies like Ultra Slim TVs and newer technologies like LED TVs. This research study highlights the priorities of each sector through consumer behaviour. We will write a custom essay sample on Sales Pattern Analysis of Television in India or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page It shows the thought process of the consumer behind the purchase of a simple commodity, like a Television. The television is one of the most important sources of information. It plays such a significant role in people? s everyday lives that it? s almost impossible to imagine how we would live if there were no TV. The main reason why so many people choose this means of getting information and entertainment is its simplicity and convenience. The television has now become an intricate part of our lives. There may be alternate methods to entertain oneself with the internet, or to get world news, but the television will still never go out of favour. In urban India, almost all households have at least one TV set, which speaks a lot about its reach. As the years progressed, we moved from the first black and white televisions in the 1930s to the first colour television in 1950s. Colour TV was a revelation in more ways than one. Before its arrival, people even dreamt in black and white, colour television even changed that. Constant advancements in this field have been made. People loved the concept of home entertainment and more and more channels started coming up in order to provide it. To improve the viewing experience, rapid technological advancements started being made such as flat-panel displays, to LCDs and LEDs to the current HD and 3D viewing. Starting with 41 sets in 1962 and one channel, by 1991 TV in India covered more than 70 million homes giving a viewing population of more than 400 million individuals through more than 100 channels. In Urban India, 85% of all households have a TV and over 70% of all households have access to Satellite, Cable or DTH services. Approximately half of all Indian households own a television. As of 2010, a total number of 515 channels are available in the country out of which 150 are pay channels. As per the TAM Annual Universe Update 2010, India now has over 134 million households (out of 223 million) with television sets, of which over 103 million have access to Cable TV or Satellite TV, including 20 million households are DTH subscribers. Thus as we can see that the demand for Televisions has gone up drastically. Seeing this huge market, there has been a massive influx of companies in the past decade that have started selling their own line of television sets. We now have in Indian markets, companies such as Sony, Samsung, LG, Panasonic, Toshiba, Videocon, Onida and many others who keep coming up with newer and better quality televisions. Everybody from a daily wage earner to a CEO in a Multinational organisation has a television at home. The aim of this research is to analyse the wishes of each section of society, and to find out what type of televisions do they prefer to purchase, what do people from different income groups look for when they want a television system. The idea is to understand the mind of today? buyers, to understand what are their preferences, priorities and mindset, so that informed decisions and strategies can be formulated. To conduct this research, a questionnaire was produced and the market was divided into three broad sections namely Lower income, Middle income and High income Offices sector. Areas were recognised with these specific sections of society and the electronic stores in and around those areas were visited such as Saki Naka, Andheri East for lower income sector, Santacruz West and Andheri West for middle and upper income sector. For high income ector offices, Opera House and Prabhadevi were visited. The volume of people in this sector is also highest in our country. Hence they purchase the most number of TV sets in the country and are the core segment for all the companies other than the Big Three (Samsung, Sony and LG). The main aim of people is buying a TV with its basic features with good looks as an added bonus. Aesthetic value provided by a television is not a major issue. „Value for Money? is the chief endeavour for the consumer. They typically look for Ultra Slim TVs, Small Segment LCDs and Conventional TVs. As cost is a major factor among these people, TVs which have maximum features in a fixed price range are bought.

Example for Teachers Late Work Policy

Example for Teachers Late Work Policy Here is an example of a late work and make-up work policy that a teacher would hand out to students and parents at the beginning of the year. This was created using the article, How to Deal with Late Work and Make-Up Work. To be regarded on time, work must be completed by the beginning of the period on the day it is due. Short homework assignments will be stamped on time only at the beginning of the period. If we go over answers to the previous nights homework, you should copy answers while we check homework to save as a review, but you will not get credit for having done your homework. If the homework is collected without answers being given in class, you may turn it in the following day with a late penalty. Unfinished homework is not accepted. Larger graded assignments may be turned in late with a one-grade penalty for each day late. They will not be accepted after the fourth day they are due. You may not work on late homework instead of the days assignment. Attempts to do so will result in a zero for the late work. In the case of excused absences, you have two extra days for each excused absence not counting the day of your return. Since your assignment will have to be changed to a comparable assignment if graded assignments are returned before yours are turned in, you should ask me if you need to get an alternate assignment so you dont have to do two instead of one. Work due on the day of an unexcused absence receives a grade of zero. Long term assignments (assignments made at least two weeks in advance) are due the day of your return from an excused absence. If you are in school but excused from this class, you must turn in long range assignments between classes or at the beginning of lunch time in order to avoid late penalties.

Critical_Thinking and leadership Essay Example | Topics and Well Written Essays - 2500 words

Critical_Thinking and leadership - Essay Example We attempt to work out increasingly more and more advanced strategies, using increasingly more and more modern approaches and methods. Herewith we often overlook that not everything that works in the West, will work in Europe same efficiently and successfully. We have different markets, different management, and other mentality. In Europe we should concentrate on a little bit more simple strategies, because first of all any strategy should be understood by everybody, and in first instance by customers. Therefore let us consider some simple rules, which are effective in dynamic markets because they partially guide actions and yet also enable the flexibility of real-time, improvisational response to meet the demands of a changing environment (Brown & Eisenhardt, 1997; Miner et al., 2001). In January 2001 Harvard Business Review article, "Strategy as Simple Rules," Kathleen Eisenhardt and Donald Sull argued that the secret of success in rapidly shifting markets lies in strategy as simple rules. The authors discover that the success of companies such as Yahoo!, eBay, Google can not be interpreted by using traditional approaches to competitive strategy. There two approaches to competitive strategies that are represented in the literature. The first one is resource based view, which is in conce... They are enable sustainable competitive advantage both in current markets and through leverage into new ones, and superior performance (Amit & Schoemaker, 1993). The second approach is strategic positioning. According to this approach managers of firms strive to occupy a defensible position in their respective industries aiming to reach a sustainable competitive advantage and superior performance (Porter, 1980; 1991). To the extent that this configuration and its related activity systems are difficult, slow or costly to achieve, incumbent firms are secure in their current competitive advantages (Caves & Porter, 1977). It should be mentioned that these approaches are effective enough in a stable market environment. Strategy as simple rules set this competitive advantage in an unpredictable environment full of "sudden-death threats" and "golden opportunities". According to Sull (2005), companies in unpredictable environments compete in their ability to respond to sudden-death threats, or to minimize their potential impact, on the one hand, and on the other one in the ability to seize potential golden opportunities. Instead of using approaches of competitive advantages, the above mentioned companies have excelled at changing in order to act and develop in accordance with the demands of constantly changing environment. These companies preferred not to survive in markets that were previously regarded as difficult, but let their strategies to evolve at every turn. Eisenhardt and Sull (2001) discovered that the most successful companies use key strategic processes in order to identify areas, in which concentration of potential opportunities is the greatest. Simple rules are useful for